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Our Story

The Phoenix @ The Rex in Daylesford, a beautiful Spanish colonial-style building designed by the same people who created Melbourne's famous Regent Theatre. The Rex first opened in 1929 and entertained locals for over three decades before closing in 1963 when TV became popular. Although the building was used for other things afterwards, the community brought a smaller cinema back to life there in 2013.

 

While this didn't last due to council purchasing the building and causing the cinema to cease operations in 2017, it demonstrated how much people in Daylesford loved having a cinema as it operated successfully for 3 years whilst paying commercial rent and making a healthy profit.

 

Now, the Phoenix Cinema is starting a new chapter, having been bought in 2022 by local families, well-known artists David and Yuge Bromley, and business owners Eddie and Malinka Comelli, which is great news for this much-loved local landmark. To make it financially viable, we again are calling on volunteers to assist in the running of the cinema.

 

You can read the full story of the Daylesford Cinema below.

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Meet The Committee

The move to bring the magic of cinema back to Daylesford has attracted a team of talented locals. These passionate individuals are working tirelessly behind the scenes, pouring their time and energy into promoting our vision, overseeing construction, and spearheading fundraising efforts. Their commitment and dedication of this volunteer team is the backbone of our project, ensuring we bring the magic of cinema back to Daylesford.

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Jules McDonald

President

I've called Daylesford home since 1984. My background is Social work, counselling, community development, advocacy and I recently qualified as an Animal Assisted Psychotherapist.  I am passionate about returning cinema to  Daylesford for our community and for visitors. A thriving cinema will provide much needed cultural and social  experiences as well as opportunities for skills development and meaningful activities for the many volunteers involved. I'm eager to join with others to  create a vibrant, art deco cinema experience with diverse films for everyone to enjoy.

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Linda Hancock

Deputy President

I've been a Daylesford resident since the early 1980s and, since 1989, have owned and restored the 1915 Alpha Hall (Weir’s) building on Vincent Street—the first silent movie theatre outside Melbourne. My work has included university research and serving on civil society boards focused on social and environmental justice, energy, and public policy.

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Jenny Beacham

Treasurer

I've run Mooltan Guest House in Hepburn Springs for over 30 years and have volunteered with the Daylesford Neighbourhood House and the Hepburn Springs Swiss Italian Festa. I believe in the power of community and am passionate about reviving the Daylesford Cinema. As Treasurer, I'm excited to keep learning and working with our amazing volunteers.

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Lindy Amos

Committee of Management

I am resident of Coomoora and deeply invested in revitalizing the Phoenix Cinema @ The Rex. Qualified as a professional leadership coach, organisational consultant and facilitator specializing in team/culture and human dynamics, I work both in Australia and globally. As an all-round contributor, I bring my experience and skills in organisational leadership and design, culture development, strategy and planning to the cinema team. I am committed to fostering the cinema's success as a vibrant cultural experience and destination.

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Alison Robb

Fundraising & Community Engagement

Communications & Marketing

Since joining as a volunteer in 2024, I've been thrilled to contribute to the community. After a career in International HR, spanning the globe and finally settling in Australia from Aberdeen in 2006, I spent eight years running my own HR consultancy, supporting small businesses. My passions include cinema, interior design, travel, and food, and I'm deeply committed to working with the team to bring the Rex cinema back to Daylesford. It's a privilege to be part of such a meaningful project.

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Ian McKnight

Fundraising & Community Engagement

Communications & Marketing

Daylesford resident for six years, loving the country in retirement. A M.Sc. and ADip. in Marketing qualifications. My professional life included, Medical Information Services, Sales and Marketing, Government Relations, Corporate Affairs, Marketing Compliance, and four years with a community organisation advocating for treatments for PLWHA. A Gay man who for 40 years has actively advocated for equity for LGBTIQA+.

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Anne Milton

Fundraising & Community Engagement

I've lived in Hepburn Shire since 2013 and work as a registered nurse at Grampians Health in Ballarat. I manage the Stanbridge Centre in Daylesford and previously ran *Stone and Straw* in Mount Franklin. I've volunteered as Vice President of the Daylesford & District Horticultural Society and a U3A committee member. I'm passionate about bringing a cinema to Daylesford.

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Maddie Smith

Fundraising & Community Engagement

As a resident and subcommittee member, I'm passionate about our local cinema. Having volunteered here before, I know firsthand the value it brings. With a diverse career focused on leadership, community inclusion, and sustainable projects, I truly believe a local cinema helps build a thriving, resilient community while reducing our carbon footprint. It's like watching a phoenix rise, seeing our community flourish.

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Michele Green

Fundraising & Community Engagement

I've lived in Hepburn since 2012 and previously worked as an Employment Law and HR Consultant in both the public and private sectors. I'm currently pursuing a Master’s in Clinical Psychology. I’ve volunteered in front-of-house roles at the former cinema and have a strong interest in local and international politics, especially human rights and mental health.

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Susan Priest

Fundraising & Community Engagement

As the Daylesford Probus Club secretary, and a retired primary school teacher, I'm always looking for ways to stay involved. Volunteering to sell tickets at the cinema was a lovely opportunity to connect with the community once again.

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Sue Hurly

Fundraising & Community Engagement

I am an independent organisational change consultant, focusing on organisation design and development and have been resident in Hepburn since 2019. I am Chair of the cinema’s Fundraising and Community Engagement subcommittee and also support the Grants and Business Sponsorship working groups. I have used my skills to  support the COM in developing the organisation structure and undertaking other organisation development activities. I’m committed to see Phoenix Cinema @ the Rex succeed, so locals and visitors have an other place for quality entertainment and connection.

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Tina Whitaker 

Fundraising & Community Engagement

I retired to Daylesford in 2011, having owned my own hospitality business. 
I volunteered in the original Daylesford Cinema, and am deeply passionate about cinema and the arts.  I’m  determined to see our community theatre come to life once again, and to give Daylesford a wonderful venue for movies and theatre.

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Kevin Childs

Communications & Marketing

Media & Content

I am a journalist and author of eight books. A former newspaper editor, I worked for the London Daily Mail, have written for the Guardian and the New York Times, and enjoyed a long career at The Age before working in media relations. Films are a favourite form of pleasure.

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Maureen Cooper

Communications & Marketing

Cinemas are a life-blood to me, so to be part of the return of the cinema to Daylesford is an honour. Having spent years teaching films to enthusiastic students, I welcome the new opportunity for young people to be once more exposed to a range of movies.

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Fenn Bailey

Website & Organisation Systems

Communications & Marketing

I am a resident of Daylesford and extremely excited about the upcoming launch of the cinema. My background is in complex software systems and technology and I provide technology strategy and support as a member of the Communications & Marketing Sub-committee. I am a lover of all things cinema and want to ensure our theatre becomes a cherished cultural destination for the community.

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Eleanor Fullarton

Website & Organisation Systems

Communications & Marketing

I believe a local cinema would be a fantastic asset to Daylesford, for both residents and visitors. As an events venue and marketing agency owner, and a mother of three, I understand the importance of community spaces. That's why I volunteered in 2024 to redesign the cinema website—I'm passionate about contributing to our town's vibrant future.

Committee Efforts

Our team is working hard behind the scenes to bring the Phoenix Cinema @ The Rex back to life.

 

From fundraising through social events to reaching out to businesses for sponsorship and actively engaging with the community, every effort is focused on making this vision a reality.

 

Stay tuned for updates as we move closer to reopening!

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UPDATES AND PAST EVENTS

Meet OUR AMBASSADORS

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Richard Keddie

Cinema Ambassador

As an Australian producer, writer, and director, I've created films like the AFI-winning "Little Fish" and box-office successes "Oddball" and "Ride Like a Girl," along with biopics of Australian Prime Ministers. My work also includes award-winning documentaries and social campaigns. Having served on the boards of Screen Australia and Film Victoria, I'm currently working on a John Clarke documentary, which I hope to screen at the Phoenix Cinema @ The Rex.

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Chris Jones

Cinema Ambassador

My cinema career began in 1994, leading to management roles at Village, Hoyts, and Reading. I co-founded Twilight and Showbiz Cinemas, driven by a passion for unique cinematic experiences. My MBA and background in film and psychology inform my work. Since 2023, I've served on the Independent Cinemas Australia board, advocating for engaging, respectful cinema.

Frequently asked questions
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